The one thing you’re likely to hear almost as often as the phrase, “the money is in the list,” is the phrase: “you have to target a niche.” What does this mean, and why is niche marketing such a ‘magic button’?

The answer is that all of this talk about niche marketing is really nonsensical. Niche marketing is not a revolutionary idea. Any educated marketer will tell you that niches are and have always been the foundation of successful marketing strategy.

>> Read Niche Affiliate Marketing - clearing up the confusion